
Our Dallas bridal shop is located in the heart of Oak Lawn. If you’re looking for a wedding dress shopping experience that makes you feel like the best version of yourself, we’re the perfect match! Some of our designers include NEWHITE, SAINT Bridal, Georgia Young, Louvienne, and many more. Our wedding dresses range from $3,000 – $8,000, with the majority of the gowns ranging from $3,500 – $5,500. Transparency is our thing at Lovely. Visit our Dresses page to register on our portal to see all of our dresses and prices before you shop.
Dallas Lovelies, we can’t wait to meet you!
Lovely Dallas Bridal Designers

Meet Tory
“Hey Lovely, I’m Tory, the owner of Lovely Bride Dallas. Our number one goal is the find the dress of your dreams that also makes you feel like the very best, most true version of yourself. Our collection is known for its clean, chic, and modern styles, but we have plenty of romance. My team and I can't wait to help you find the one!”
– TORY
Lovely Dallas IRL

Bride: @mikailabrannan
Photographer: @madison.shewmaker

Bride: @maddyberbs
Photographer: @shannons_photo

Find Us
Hours of Operation
10AM – 6PM
10AM – 6PM
10AM – 6PM
10AM – 6PM
10AM – 6PM
CLOSED
CLOSED
Lovely Bride dallas
Lovely Dallas Reviews
Megan was so attentive and caring! She truly cared about my opinions and what I wanted for my dream wedding dress! She helped my day be extra special in finding the one!!
If you’re like me and feel a little anxious about shopping and being the center of attention please book with her, it’s so worth it!
Can’t say enough nice things about lovely bride.
Will be recommending this store to all of my friends and family! In the meantime, I’ll be counting down the days til I get to wear my dream dress!!!
Claire listened attentively to my preferences and vision, offering valuable insights and expert advice along the way. Her knowledge of the latest trends and styles in bridal fashion was evident, and she effortlessly guided me through the extensive collection of stunning gowns.
What truly impressed me was Claire’s ability to understand my personal style and translate it into the selection of dresses she presented to me. She was patient, accommodating, and never made me feel rushed or pressured to make a decision.
The ambiance of Lovely Bride added to the overall experience, with its chic decor and inviting atmosphere. The attention to detail in every aspect of the shop, from the layout to the personalized service, truly made me feel like a cherished bride-to-be.
In the end, I found the dress of my dreams, and I couldn’t be happier with my experience at Lovely Bride. I highly recommend this boutique to any bride in search of a memorable and stress-free shopping experience, and I am forever grateful to Claire for her exceptional assistance in making my bridal gown journey so unforgettable.
She didn’t rush me and made sure I felt comfortable. If you are a bride looking, I would definitely come here!
I went to 3 different places before here and Lovely Bride was definitely the best. Atmosphere, selection, and customer service wise!
I felt comfortable from the very beginning when I walked in and got straight to trying on my dresses! Emma knew my style before I knew myself – she was very positive and encouraging, but not pushy or trying to “sell” – she helped me come to my own decisions and I said yes to the dress! She brought a few fun alternative options for me which I loved as well. I said yes to the dress and found “my dress” on the 2nd try, and not once did I feel rushed or pressured to make a decision. Emma is really sweet and amazing, and God forbid I have to get married a second time I’ll definitely be coming back to her!
Thank you Lovely & Emma for a wonderful experience!
I began my day at another boutique where I was better able to pinpoint the kind of silhouette I wanted, I immediately sent the pictures to my consultant, Claire, and let her know that I had changed my mind and wanted something completely different from the dresses I had originally requested. She did not disappoint. The first dress was a more elevated version of one I tried on at the other store, but I still wasn’t in love with it. The second dress took my breath away – I was SO giddy and excited but wasn’t 100% ready to commit since it was only the second one.
We tried on at least 10 more, switching in and out of the dresses quickly and identifying what I liked and didn’t like about each one. She would come in and out of the fitting room with dresses and really let me experiment with different styles. Finally I was caught up between two dresses, they put me in a veil for both and we all just knew. It was perfect!
I will provide an update after I receive my dress, but as of now I am thrilled with my experience working with them and cannot wait to wear this dress again for my wedding.

Lauren originally helped me find my Alexandra Grecco gown in June of 2020. It arrived ahead of schedule in January of 2021. Leaving me with plenty of time for alterations at the store they recommended (Altered for the Alter- also fabulous) before our May 2021 wedding.
I felt like the best version of myself on my wedding day and I believe this was due to Lovely Bride, Dallas.
The team also went above and beyond in helping me secure addiction buttons to replace the one I lost while having the time of my life, so I may wear my gown again.
These women truly care about you and your wedding.
Thanks again for everything, y’all!
Lovely was the only boutique I went to, and I ended up purchasing the first dress I tried on (an unexpected choice) after returning to try on again to be sure. The Lovely staff were all so wonderful and they carry such exquisite, timeless options for any bride. I’m so happy my mom and I will always have special memories of our time there.
Photographer credit: Lyndi Ruth Photography
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Dallas, TX 75207

Lovely dallas fave local spots
parking guide
There is a parking lot with access on Avondale Avenue.