Willowby takes the road less traveled, with a natural, yet bold, free-spiritedness. This bohemian romantic collection is designed in the same quality and great fit as the Watters brand, but the design has a spin that is youthful, fresh and light. We love it for outdoor and destination weddings!
0-18, 0-24 in select styles
Dress Production Timeline:
5-11 weeks with varying fees
What influenced you to become a designer?
I love to design and feel very happy when I'm able to be creative and in charge of my vision. I knew I did not want to work for a big corporation, so I decided to intern for smaller, independent brands. I worked for a couple women, who were around my age, who were working very hard, handling all the aspects of their business, and I felt inspired to do the same.
What makes you stand apart from other designers?
I try not to focus too much on what other designers are doing. When designing a collection I try to stay as true to myself as possible, and I think if you do that then you'll always stand out in some way. Other than that, all of our pieces are made in the U.S., and the number of designers who produce locally are far too few.
“I Design Gowns For The Woman Who Wants To Wear A Gown That Feels Incredibly Special, But Is Still Comfortable, And Most Importantly She Feels Like Herself While Wearing It.”
What is your design background?
My mom taught me how to sew when I was younger. I would make costumes for plays my friends and sister would perform in our yard. Years later, I went to FIT and studied design.
Where do you find your design inspiration?
Everywhere. Vintage clothes have always been very inspirational to me, though. I mostly wore vintage growing up, because I loved the attention to detail and faded colors.