January 15, 2020

Introducing Louvienne’s 2020 Magic Dance Collection

Lovelies, the wait is finally over! Louvienne’s 2020 Magic Dance Collection is straight out of a modern fairytale.

The Louvienne ‘Magic Dance’ collection features classic wedding dress silhouettes that have been reimagined for the modern bride who is always unapologetically herself. From unique lace placement to bold beading, the romantic styles speak to our babes that know life is a perfect blend of daydreams and reality. This collection was meant for effortlessly gliding down the aisle toward your best friend, toasting to forever, and twirling under the stars.

We can’t wait for Our Lovelies to fall head over heels for the new styles. Louvienne is exclusive to Lovely, which means you’re in for a treat! Join us March 11 – 15 at any Lovely Bride location for our storewide Louvienne Sales Event. That’s right, all 18 of our locations will have ‘Magic Dance’ hanging on the racks. You’ll be able to see the collection IRL and receive 10% off your purchase if you find the one! Scroll down to see the campaign with mega babe Brooks Nader. Then, click here to make an appointment to start the search for your dream dress!

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