The latest Louvienne collection has officially launched.
Inspired by classic silhouettes but with a fresh spin, the latest Louvienne collection is an ode to the modern bride. With striking details including sultry wide scoop necklines, dreamy bodice draping, and dramatic trains, the 2024 Louvienne collection has something for every bride. Want to know the best part? Louvienne is exclusive to Lovely, which means these gowns are only available at our shops.
Louvienne is known for its clean silhouettes, comfortable fabrics, and modern takes on timeless bridal elements. In this collection, you’ll find a variety of skirt shapes, bodice fits, and necklines to be the perfect combination for any bride. The collection is perfectly curated for the modern bride looking for something both classic yet playful, but never overdone.
Ready to find the one? You’re in luck! All of the new styles are already hanging on the racks in our shops! We can’t wait for our babes to fall in love with the Louvienne 2024 collection as much as we have. Keep scrolling to check out the new collection. Then, find your nearest Lovely location, create your wishlist, and book an appointment.
Click here to book an appointment to see Louvienne’s Collection IRL.
Uniquely stunning, Kiandra is a captivating fitted gown with off-the-shoulder straps. Its draped crepe, easy-fit bodice is comfortable and flattering for all shapes. Its sleek skirt with long train is simply classic, while the detachable chiffon cape adds a touch of drama, creating a versatile look that is modern and ethereal.
Magic in Malea, a stretch mikado strapless A-line gown with a skirt slit. With a stunning wide scoop cat-eye neckline and structured bodice, this gown is designed to flatter the body’s curves. Malea’s full skirt has a playful slit for a flirty show of leg, offering a fresh, fun take on a classic bridal silhouette.
Step into the spotlight with Jada, the glamorous fitted strapless gown that will take your breath away. With its folded sweetheart neckline and structured bodice, Jada is designed to flatter your curves. The intricate draping at the waist adds a touch of drama and sophistication, creating a look that is both refined and striking.
Be a vision of bridal elegance in Ayana, a sleek, fitted charmeuse halter gown with subtle shine. With its small keyhole front and soft pleats at the halter neck, Ayana’s bodice is designed to flatter. The larger keyhole back detail and long train add a touch of drama, creating a look that is both polished and effortless.
For the playful bride, Juno is a one-shoulder crepe A-line gown that will command a room. With its delicate one-shoulder strap and draped, fitted bodice, Juno is designed to feel supportive, yet effortless. Its mini under-skirt and flowy overskirt with slit provide a flirtatious show of leg, creating a look that is sure to be show-stopping on your wedding day.
Sexy and sophisticated, Zuko Fitted is a fitted strapless fit and flare gown that is absolutely breathtaking. With a stunning wide scoop neckline and structured ruched bodice, this gown is a stunner. Zuko Fitted’s sleek skirt flares out to a dramatic train, creating a glamorous and striking look.
For the free-spirited bride, Leica is a fitted V-neck chantilly lace gown. Its delicate straps and peek-a-boo lace neckline detail add a touch of sexy elegance. This gown’s silhouette is sleek, simple, and oh so comfortable. Leica’s low back and long, lace train bring the drama, creating a look that is both effortless and striking.
Sleek and timeless, Olivia Fitted is a mikado fit and flare gown that feels both modern and classic. Its structured bodice boasts a plunging illusion neckline and supportive shoulder straps. The gown’s sleek skirt with a beautiful train completes the look.
Simply timeless, Olivia Ballgown is a showstopping gown that feels both modern and classic. Its structured bodice boasts a plunging illusion neckline and supportive shoulder straps. Bring on the drama with a stunning long train.
Playful and dreamy, Zuko Chiffon is a strapless gown that is breathtaking. The gown’s bodice has a stunning wide scoop, cat-eye neckline and structured subtly ruched bodice. This stunner’s flowy chiffon skirt boasts a flirty slit, creating a glamorous and striking look.
Timeless with a modern twist, Zuko Ballgown is a strapless A-line gown that is breathtaking. With a stunning wide scoop neckline and structured draped bodice, this gown is designed to flatter the body’s curves. Zuko Ballgown’s full and flowy mikado skirt flares out to a dramatic train, creating a glamorous and striking look.
Uniquely stunning, the Arwen top is an organza, mock neck top with long billowing sleeves and an open tie back. Pictured here with Jada (left) and Malea (right), Arwen can be worn with any gown, creating a versatile look that is modern and ethereal.